🔗 LinkedIn пост · Eric Morris · Managing Director, Head of Retail, Google Canada | Board Member · 2026-05-27 · 👍 60 · 💬 0 · 🔁 1
I recently chatted with The Globe and Mail about the next frontier in digital retail: Agentic AI.
We are moving from basic search assistance to secure AI agents capable of handling complex research, comparison, and purchasing tasks in the background to save consumers time.
For brands, this evolution is a major opportunity to streamline the entire customer lifecycle - from initial product discovery to post-purchase care. Success will belong to the businesses that prepare today, leveraging intelligent tools to deliver the frictionless, trustworthy experiences that modern consumers expect.
🗞️ Read the full article here: https://goo.gle/agenticai