🔗 LinkedIn пост · Steve Sellin · Customer Experience = Revenue | Fractional CX Advisor | Author, Beyond the Sale: Why Customer Service Is The Hidden Power Behind Business Growth · 2026-05-26 · 👍 16 · 💬 7 · 🔁 1
The biggest risk in AI deployment is not the technology failing. It is the customer relationship failing while the dashboard says everything is working.
That is the danger businesses need to understand before scaling Artificial Intelligence and Agentic AI into customer experience.
Faster handle times do not automatically mean better service.
More ticket deflection does not automatically mean stronger trust.
Lower cost per contact does not automatically mean protected revenue.
AI in customer experience cannot be treated as a technology project alone. It has to be treated as a revenue discipline.
In this of The Customer, I break down how AI must serve three outcomes:
Revenue Capture. Revenue Protection. Revenue Expansion.
Because AI should not replace the customer relationship. It should strengthen the revenue system behind it.
Read this edition of The Customer: The Discipline of Deployment: How Artificial Intelligence and Agentic AI Can Elevate Customer Experience Without Sacrificing Revenue